![\"\"](\"https:\/\/i0.wp.com\/www.archivingwheeling.org\/blog\/wp-content\/uploads\/2016\/01\/paree-whg-tent-and-awning_w.jpg\")
<\/a>Victorian Trade Cards of\u00a0Wheeling<\/h2>\n\n
In the late\u00a0Victorian Era, businesses advertised goods and services with unapologetic flair. Trade cards, which originated with 18th century French and English tradesmen, were particularly stylish. And the advent of lithography<\/a> in the 1870s made it possible to mass-produce them in color, ushering a golden age \u2014 from 1876 to the early 1900s. Designed to appeal to those expected to do the shopping, the cards were either handed out personally to customers or placed on store counters.<\/p>\n <\/p>\n The colorful cards often depicted scenes of beauty, whimsy, and fantasy, making them highly collectible. In fact, trade card collecting and scrap-booking quickly developed into something of a 19th century fad. Many still exist today precisely because they were\u00a0well-preserved in such scrapbooks.<\/p>\n Longtime Wheeling resident Tony Paree, a passionate trade card enthusiast, collector, and author of the book, Victorian Trade Cards of Wheeling, West Virginia<\/a> <\/em>(Creative Impressions 2014), has loaned a nice selection of his Wheeling-themed cards for a new display at the Ohio County Public Library. Currently housed in the main display case, the cards\u00a0depict an era of thriving retail businesses in late 19th and early 20th century Wheeling.<\/p>\n Located near the McLure Hotel on Market Street, Nicoll\u2019s Art Store was one such thriving retail business. It was also an early Wheeling leader during the postcard craze that launched circa 1906. The grouping from Nicoll\u2019s seen at below illustrates the transition from trade cards to postcards. Calendar trade cards like the one pictured are somewhat rarer than regular cards, as they were usually discarded at year\u2019s end.<\/p>\n This real photo postcard pictured below\u00a0provides a rare view of\u00a0Nicoll\u2019s storefront, and is from Tony Paree\u2019s upcoming book, which will feature extraordinary one-of-a-kind real photo postcards views of Wheeling.<\/p>\n \u00a0<\/p>\n<\/body>","protected":false},"excerpt":{"rendered":" Victorian Trade Cards of\u00a0Wheeling In the late\u00a0Victorian Era, businesses advertised goods and services with unapologetic flair. Trade cards, which originated with 18th century French and English tradesmen, were particularly stylish. And the advent of lithography in the 1870s made it<\/p>\n","protected":false},"author":3,"featured_media":3605,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2}},"categories":[549],"tags":[501,446,110,73,68,69,500,498,499],"coauthors":[307],"class_list":["post-3444","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-local-history-author","tag-franzheim","tag-market-street","tag-mclure-hotel","tag-nicolls-art-store","tag-postcards","tag-real-photo-postcards","tag-tony-paree","tag-trade-cards","tag-victorian-trade-cards"],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"https:\/\/i0.wp.com\/www.archivingwheeling.org\/blog\/wp-content\/uploads\/2016\/01\/FI-Vict-Trade-Cards_tp.jpg?fit=851%2C315&ssl=1","jetpack_shortlink":"https:\/\/wp.me\/p5pkc7-Ty","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/www.archivingwheeling.org\/blog\/wp-json\/wp\/v2\/posts\/3444","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.archivingwheeling.org\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.archivingwheeling.org\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.archivingwheeling.org\/blog\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/www.archivingwheeling.org\/blog\/wp-json\/wp\/v2\/comments?post=3444"}],"version-history":[{"count":44,"href":"https:\/\/www.archivingwheeling.org\/blog\/wp-json\/wp\/v2\/posts\/3444\/revisions"}],"predecessor-version":[{"id":3637,"href":"https:\/\/www.archivingwheeling.org\/blog\/wp-json\/wp\/v2\/posts\/3444\/revisions\/3637"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.archivingwheeling.org\/blog\/wp-json\/wp\/v2\/media\/3605"}],"wp:attachment":[{"href":"https:\/\/www.archivingwheeling.org\/blog\/wp-json\/wp\/v2\/media?parent=3444"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.archivingwheeling.org\/blog\/wp-json\/wp\/v2\/categories?post=3444"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.archivingwheeling.org\/blog\/wp-json\/wp\/v2\/tags?post=3444"},{"taxonomy":"author","embeddable":true,"href":"https:\/\/www.archivingwheeling.org\/blog\/wp-json\/wp\/v2\/coauthors?post=3444"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}<\/a><\/p>\n<\/a>
\nTrade Cards on Display at the Library<\/h2>\n
<\/a>
\nNicoll\u2019s Art Store<\/h2>\n
<\/a><\/a>
\nHere\u2019s a sampling of trade cards from Tony\u2019s scrapbook:<\/h2>\n
\n<\/a>To see more trade cards from Tony\u2019s fantastic collection and learn about their unique histories, read Tony\u2019s book, which is available at the Mt. De Chantal Kroger<\/a>, Wheeling Artisan Center<\/a> on Main Street, Words & Music<\/a> Bookstore at Stratford Springs, The UPS Store<\/a> on Washington Ave., and Miklas Meat Market<\/a> in Woodsdale.<\/p>\n
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